Harvest House is one of my local bars. I have been going here for a few years and have always loved the environment and friendly staff. Their website was the opposite of what the bar/venue was actually like: very messy, not a lot of info, and a low quality image background that made the text hard to read. I had created a few mock ups and decided to pitch the idea of redesigning the website to the GM and owner.
The initial design that I pitched was nowhere near the direction that I went but it was much cleaner than their current site.
My goal was to create a clean, minimal site that stayed true to their brand. Two other main points of mine were to include an Event List that pulled from their Facebook events, along with a menu. Both were missing from their preious website.
I was able to work very closely with the owner and GM throughout the process, in order to create a website that shows what Harvest House really is. I basically sat down with the owner and interviewed him and got to know the full story of HH. From that, I was able to form sections that would be included in the copy (my wife is an amazing writer, she wrote most of everything).
The Experience page was something that I wanted to make to summarize what Harvest House has to offer. I have plans for creating a video that will go on this page as well. All images were taken by me.